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The Name You Know. The Name You Trust.


Sanders Associates Insurance, Inc is a completely independent insurance agency specializing in Medicare and Retirement Solutions. We work with the top insurance companies so we can offer our clients the best coverage for them. Our clients are located all across Georgia & Alabama, giving us a great feel for the insurance landscape. We design plans with a focus on low costs, and tax-efficiency, which we combine with personalized insurance advice aimed at helping clients make better informed decisions.


From day one we have led the Health and Life industry by basing our business on the commitment to our clients and prospects by:

  • Promptly responding

  • Listening to their specific needs

  • Focusing on personalization

  • Having the best Customer Service


Our mission is to build lasting client relationships based on a level of trust that is earned through wise counsel, positive results, clear and candid communication, and service that exceeds expectations. Often times our advice and good counsel is engaged without payment. That underscores our commitment to serve as your advocate, focusing our attention on putting your best interests first.



Randy Sanders


Randy is the President of Sanders Associates Insurance, Inc. He was born and raised in Haralson County where he started his company 46 years ago. Randy is an expert in the areas of Medicare, life insurance, long term care insurance and annuities. He has been West Georgia’s trusted insurance and financial partner for over 40 years and has been named Haralson County’s Best Financial Planner for six of the last seven years. He has earned a stellar reputation for advising and caring for seasoned citizens. Randy is passionate about helping all of his clients but seasoned citizens hold a special place in his heart. He is the Past President of the Tallapoosa Lions Club and has served as chairman of their annual charity golf tournament for over 20 years. Email Randy at


Rachel is the Executive Assistant for Sanders Associates Insurance, Inc. She has over 15 years of experience supporting high-level executives, while delivering excellent customer service to our clients. Rachel has worked with Insurance companies for the majority of her professional career, and is here to assist our clients in any way possible. Email Rachel at 

Rachel Creekmore
Executive Assistant


Dawn is a Broker for Sanders Associates Insurance, Inc. She was born and raised in the West Georgia area and has over 20 years experience in Medicare, community relations, marketing and fundraising. Mrs. Cook has served on several boards and fundraising committees in the region and is a firm believer in giving back to her community. Email Dawn at

Dawn Cook

See What Our Clients Are Saying:



Funeral Director

"Danny and I have known Randy for 40 years. Randy is beginning to educate people on the need for long term care planning and I know first hand how important this is. We didn't have long term care when Danny had his stroke and the unexpected costs have been overwhelming. For you and your family's sake, plan TODAY!"




"Randy and I have known each other for 50+ years.  I have been a client of Randy Sanders for a number of years and found him to be extremely knowledgeable, caring and compassionate during my wife's illness.  Randy always has the time to talk with me and he's always available to answer my questions."




"Randy has been our guy since 2007. Before my wife JoAnn died, she had Alzheimer's/Dementia.  Even with this diagnosis, Randy was able to secure an affordable healthcare plan for her and it was the BEST healthcare coverage she ever had!"




"Randy has been our insurance and financial partner for 17 years.  I say "partner" because that is what you become as one of his clients.  His help, advise and counsel is what separates Randy Sanders from the others.  And he won't let me pay him!"

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